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Optimization for ChatGPT, Perplexity, Google AI Overviews, and the AI tools your buyers are already using to research solutions. Be the authority these systems cite.

Answer Engine Optimization (AEO)
Overview

What is Answer Engine Optimization (AEO) for B2B companies?

Answer Engine Optimization prepares your content and site to be cited, referenced, and recommended by AI tools like ChatGPT, Perplexity, and Google AI Overviews, which increasingly answer questions directly instead of returning a list of links.

For industrial B2B companies this matters because your buyers already use these tools to research solutions, compare vendors, and build shortlists before contacting anyone. If your content is not structured for AI to read, your company does not show up in those conversations at all.

AEO does not replace SEO. It builds on top of it. A strong SEO foundation is what makes your content trustworthy and crawlable enough for AI to cite in the first place. Ignore either one and you leave visibility on the table.

Key benefits

What actually changes

01

Capture Growing AI Search Traffic

Professionals increasingly use ChatGPT, Perplexity, and similar tools to research solutions. If you are not optimized for AI visibility, you are invisible to a fast growing research method that is reshaping B2B buying.
02

Dominate Zero-Click Search Results

Google now shows AI Overviews and featured answers above the organic results. Being the source that fills those positions is worth more than ranking first in the list below. AEO captures attention before a competitor link is ever seen.
03

Be Part of the Conversation Before the First Click

AI tools do not just answer questions. They shape how buyers frame their problems and which solutions they consider. When your content is cited at that stage, you influence the evaluation criteria before a prospect even knows they are evaluating vendors.
Process

How it works

step 1

SEO Foundation & AI Visibility Audit

AEO builds on top of strong SEO fundamentals, not instead of them. We start by auditing your current technical SEO health alongside your brand's citation presence across Google AI Overviews, Perplexity, and ChatGPT, identifying which prompts surface competitors and which topics you are invisible in.

step 2

Answer-First Content Structuring

We restructure your content around how AI engines actually retrieve answers: clear question-and-answer blocks, semantic chunking so each section is independently citable, direct answer formats, and FAQ architecture built to be extracted and quoted by large language models.

step 3

Technical & Schema Implementation

Semantic HTML, JSON-LD schema markup, llms.txt configuration, meta descriptions, and image alt text optimized for both search engines and AI systems. Every element is validated and implemented so your content is fully machine-readable from day one.

step 4

Authority & Brand Consistency Building

E-E-A-T reinforcement, consistent entity definition across all your digital presence, expert-backed content, and citation building across platforms. AI engines favor brands they can identify clearly and trust consistently, not just pages with good keywords.

step 5

AI Citation Monitoring & Continuous Improvement

Ongoing tracking of brand mentions, citation rate, and AI share of voice across answer engines. Strategy adjusts every cycle based on which content formats earn citations and which prompts are being won or lost to competitors.

Deliverables

What you get

AI Visibility Audit Report

Answer-First Content Restructuring

Structured Data & Schema Implementation

llms.txt Configuration

Conversational Content Creation

E-E-A-T Authority Plan

Technical SEO & Crawlability Review

AI Citation Monitoring Setup

Monthly AI Visibility Reports

Pricing

Investment

Start from
$4.5k/month

For ongoing optimization and monitoring. Initial audit and implementation typically ranges from $5k to $8k. Investment includes content optimization, technical implementation, and AI visibility tracking.

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FAQs

Common questions

How much does a web project with Menta cost?

Corporate marketing websites start at $15k. Most projects land between $20k and $30k, depending on design complexity, custom functionality, integrations required, and content scope. Every project is scoped individually. Pricing is defined by your requirements, not by a preset package.

How does payment work?

For fixed-scope projects, the standard structure is 60% at kickoff and 40% upon final delivery. For larger projects, payment can be structured across three milestones: initial payment, approved design, and approved development in staging. For support and maintenance work and marketing packages, payment is monthly and paid in advance. For work billed by the hour, we invoice in weekly or biweekly cycles.

How long does development take?

Depending on complexity, projects typically take between 6 and 12 weeks. You receive a phase-by-phase timeline before work begins.

Do you offer ongoing support after launch?

Yes. Our ongoing support and maintenance service starts at $1,840 per month for 16 dedicated hours. For companies running SEO or paid media campaigns, continuous improvement and content updates are where long term lead generation is built, not just at launch.

Do you offer SEO and SEM services?

Yes. Before any campaign launches, we assess your market position, competition, pricing structure, and business objectives to determine whether SEO, SEM, or a combination delivers the best return for your specific situation. We don't run campaigns for the sake of activity, if the conditions aren't right for a channel, we'll tell you.

What does ongoing support include?

Support engagements cover content updates, performance optimization, conversion improvements, landing page creation, technical maintenance, and more. The specific scope is defined based on your active marketing objectives.

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We follow a structured two-meeting process. An honest assessment of your current digital presence and a clear path forward. That's it.
Typical response time: Within 12 business hours

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